Sunday, November 02, 2008

6ABC is ratings winner

6ABC, led by Jim Gardner and Gary Papa earned the most viewers for the
Phillies Parade of Champions on Friday.

Fox29, which carried the World Series,
and got a head start with parade coverage thanks to its local morning show, Good
Day Philadelphia, came in second place.

Here are the ratings:

Phillies Parade 12 - 5 p.m.

Households

6ABC - 9.0 rating/23 share 267,000
Fox29
- 3.7 rating/9 share 108,000
CBS3 - 3.3 rating/8 share - 97,000

NBC10 - 3.1 rating/8 share - 93,000

People 2 +

6ABC - 4.8 rating/23 share -
354,000
Fox29 - 1.8 rating/8 share - 131,000
CBS3 - 1.5 rating/7 share -
114,000
NBC10 - 1.4 rating/7 share - 106,000

Each rating point represents around 29,000

viewers. So when we add up the four stations, that’s a total of 705,000
viewers.

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