Wednesday, February 20, 2008

Eagles extend radio deal with CBS

The Philadelphia Eagles announced a long-term extension of their broadcast partnership with CBS Radio on Wednesday. In addition to the game coverage on 94WYSP-FM, the partnership will expand with game simulcasts on 610 WIP-AM that allows more fans than ever before to tune into the Eagles Radio Network.

The Eagles and CBS Radio agreed on a long-term agreement that includes promotional support across the entire family of CBS Stations in Philadelphia, including KYW, WPHT, WIP, WOGL and WYSP.

This agreement highlights the unique strength the Eagles deliver in the region. “The fact that we were able to reach an agreement that increases the length and scope of our deal is a testament to the power of the Eagles brand and the support of the passionate fan base,” said CBS RADIO’s Market Manager and 610 WIP-AM General Manager Marc Rayfield. “We are thrilled to be able to expand the game broadcast to 610 WIP and integrate the Eagles across the family of CBS Radio stations in Philadelphia.”

“The CBS Radio group has been an important partner for almost two decades and the way many of our fans were introduced to and follow our team,” said Eagles President/COO Joe Banner. “We appreciate all they have done for us over the years and are happy to be extending the partnership further.”

“There was significant competition for these rights and we are happy to be able to extend our long-time partnership with the team,” said David Yadgaroff, 94WYSP-FM Vice President and General Manager. “The popularity of the team is unmatched, and we look forward to being the voice of Eagles for many years to come.”
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